Kainos
Award winning Workday software and innovation partner.
The Challenge
Kainos wanted to create a page structure suited to high reuse as their Workday offering expanded while changing the positioning to a SaaS monetization model.
Kainos goals were to:
1. Review the page features and hierarchy to be in line with enterprise customer needs.
2. Establish as keep to SaaS user experience best practice.
3. Have a well researched rational for decisions that could be easily communicated to the team.
4. Minimise additional development time for new page blocks.
The Solution
Audit of the current state
Understand current perceptions & future ambitions of the Workday product pages.
Review of Kainos persona documentation
In depth persona data used to define the needs of enterprise and SME customers.
SasS best practice review
Consolidate common journey needs from SaSS products into a single page template
Desk Research
Consolidation and review of competitor landscape.
The Results
Outputs
Full Workday page template showing:
1. Common SaaS usability issues and recommendations
2. Design System enabled block layout (minimal development time needed)
3. Recommendations on content strategy
4. UX copy guidance
